Outdoor lighting isn’t the first thing business owners think about when setting up a marketing strategy. The truth is lighting, whether interior or exterior, directly impacts your customer’s buying decisions. According to research, 83% of business owners who bought LED signs noted an increase in sales. Custom business lighting is particularly effective as it creates awareness and draws the customer’s attention. Here is why a business should set up an outdoor light or two.
Here is how valuable a business sign is to your company: the value of on-site signage matches 24 full-page newspaper ads every year. High-quality signage will help sell your brand so you can gain traction in a competitive market. It all starts with designing a quality business sign. This is where you need the services of a sign company.
So, what should you consider when hiring a sign company, and what should a high-quality sign look like? Read on to find out. Continue reading
The first thing a customer sees when they come to your storefront is your business’s sign. It tells them the name of the business and what services are provided. In many ways, it’s the first way that a business is marketed to the general public. In fact, over 50% of new businesses’ customers come in just from the sign. It’s important to invest in commercial sign design and to make sure that sign installation isn’t just done for the sake of doing it. Instead, engage high-quality signage instead. Here are three aspects to consider when looking into commercial sign design for your business. Continue reading
The first thing that most people will see when they come to your business is its sign. It draws them in off the street and tells them what your business offers and is all about. In fact, 60% of customers have said that being unable to see a sign kept them from going into a business entirely. Either they didn’t know what was physically inside, or they simply wanted to avoid a business that didn’t take the time and effort to put up outdoor signage. This is where custom sign design comes in. Continue reading
You should consider your commercial sign as a long-term investment in your business. A good business sign will be your number one sales agent, and a better one because it will sell your business all day and night. Marketing experts say that signage can generate an additional 75% to your customer base and referrals, making it an efficient advertising and branding tool. A sign is as good as its design. For your commercial sign design, you should trust a top sign company in Pittsburgh. Continue reading
Whether you run a small or large business, it is very important to make sure that you are doing each and every thing that you can possibly do to grow your reach. With the competition that has come along with the modern world, it is natural to find yourself feeling nervous or worried about getting even more out of your business. The modern world brings some unique challenges for small and large businesses alike, but high quality signage can give your business the edge that it has always been in need of. With this simple guide, the team over here at Shamrock Signs will make sure that we walk you through some of the key ways in which high quality signage can help take your small or large business to the next level. Continue reading
When it comes to choosing outdoor business signs for your small business, you should understand that there’s more to effective signage than slapping your logo on a sign. Outdoor business signs serve multiple purposes: they show your customers where to enter, they identify your business, and in some cases, they convey information about your hours, address, website, and phone number. Continue reading
If you’re thinking of installing a business sign, you’re on the right path given that 79% of Americans remember a business based on the sign. Additionally, more than 70% of consumers associate the quality of a business sign to the quality of a business. The design and installation of your commercial sign will influence the value of your business sign. Sign installers will consider the following factors when installing your business sign. Continue reading
Having the best quality signage is an investment in your business that has a decent ROI, given that 83% of business owners who install LED signs increase their overall sales. However, your business sign will only be as good as the local sign company you choose to design and install the signs. Therefore, you must pick a sign company with a reputation for designing and installing high-quality signage. How do you go about selecting sign companies for your business? Here’s how. Continue reading
There is just no denying the fact that a small business operating in the modern world needs everything that they can get to make progress and get ahead. With so many different businesses, products, and services competing for the attention of the consumer, people have more options than ever before when it comes to spending their money. Outdoor signs are a great way for your small business to make sure that you stand out from all the noise. Here are just a few key examples of how outdoor signs can bring some immense value to your small business.